Client: STEM Packs / Cincinnati, Ohio
Concept: Pragmatically merging content in science, technology, engineering and math rather than isolating each as a separate component.
Color gradients serve to emphasize the inter-relationship of science, technology, engineering and math disciplines.
Client: Computer Resources / Corona, California
Concept: Peruvian handwoven textile art
Geometric panels and vibrant colors relate to the color scheme and textures of the blankets and throws of Peru. Llamas are synonymous with the country and are visualized as peculiar creatures. The brandmark had to be strong and memorable with a wide age range target market.
Client: Science Resources / Dublin, Ireland
Concept: "Nuts About Science." / Stylized graphic comic appeal
I came up with a quirky acorn with a hypnotic eye to play off of the client's tagline. After the brand mark was drawn, I utilized the acorn character's "cap" to tie in the academic content sold in the store. Feed your brain: biology, chemistry and physics.
Client: Non-profit organization / Brooksville, Florida
Concept: Teaching kids civic and social responsibility through local and global projects in service learning. The organization's tagline is "to teach kids to spread their kindness and compassion for others as far as they can reach."
The colors blue and green represent the global projects they take on / earth and real world learning. The heart wings signify kids learning kindness and compassion. The 2 colors intertwined represent the 2 words. I did a simple leaf vein design to pull the concept together.
Client: Cottage Business / Mesa, Arizona
Concept: The Aztec creation of salsa with tomatoes. Aztec lords combined chili peppers and ground squash seeds to tomatoes and other spices to create what we know today as salsa.
Graphic elements are derived from a traditional Aztec motif. The red and black color platform further supports the brand's premium positioning. Colors in the Azteca line are pulled from ingredients, making the packaging convenient for consumers to identify.
PASTA! is a large retail coffee table book (12"12") targeted at foodies, providing them with unique recipes, odd additives and translations of pasta shapes.
Readers learn the history and evolution of pasta making. Content focuses on Italian pasta and how it made its mark across the world.
Client: Cold-Pressed Juice Cleanses / Costa Mesa, California
Concept: Sap contains simply 5 natural ingredients in each bottle: fruits, vegetables, nuts, seeds, nectar or herbs. Each beverage contains ingredients that are one of two colors.
The large, centered letters stand for the colors of the items within each bottle (orange/yellow, red/purple, white/tan, green/blue and yellow/green). Graphics are screen printed on a plastic bottle.
Client: Science Kits / Tampa, Florida
Concept: The client had a love for labrador retrievers. The concept behind the brand was that the experiments sent by mail were loyal (always arrived on time) and interactive.
For the logo design, I created a science equation to play off of the two lab elements of the brand name.
Client: Dual Language (Spanish) Resources / San Antonio, Texas
Concept: The client wanted an owl character to get kids interested in using the resources. Using the client's color palette, I came up with an owl that would distinguish her brand.
Client: Grassroots Publishing Co. / Surrey, UK
Concept: Zany but classic to go along with the variety of genres the brand specializes with.
I incorporated glasses not to convey the stereotype of "smart," but instead to pickup on the concept of books: "reading glasses." From there, the idea of a character was conceptualized.
Client: Market and Eatery / (Mt. Adams) Cincinnati, Ohio
Concept: "Selected with a conscious effort to represent producers whose dedication to responsible farming and honest craft mirror our own ethos in the kitchen and at home." Sprout focuses on high quality, fresh ingredients; and the restaurant interior features wood crates, benches and tables.
Rustic imagery and green communicate the business's sustainable and home grown, natural positioning targeting millennial foodies.
Client: WLWT / Cincinnati, Ohio
I designed an interactive pig for ArtWorks Big Pig Gig Do-Re-Wee 2012. The theme of the year was music. I didn't want to make a pig that just represented music. I wanted to make a pig that played music!
Concept: I used the NBC peacock logo for inspiration. The steel xylophone plates represent the logo colors. Initially the pig body was white and it didn't have wings. However, the client wanted a pig with wings and preferred a black form.
A blog I created that provides art and design activities that integrate different content areas for elementary and home school teachers. Started in 2011 and ended in 2017, E is for Explore has gained over 2,000 worldwide followers that incorporate the lessons in their classroom!
Photo of kids in Toulouse, France creating Geo Art! Sent to me by Simon Gregg at the Intl School of Toulouse.
"Leave A Trail: Do not go where the path may lead, go instead where there is no path and leave a trail." - Ralph Waldo Emerson
The concept of this site was to provide new designers with words of wisdom from AIGA Medalists to have faith in their creativity and succeed in the graphic design field. Quotes scroll down the page.
A premium red wine of Madagascan origin, Sakalava takes its name from a native tribe known for creating intricate designs on their skin for beautification, as well as for protection from insects and the sun. Graphics derived from authentic tribal women's face paint are screen printed directly on the bottle.
Client: Nature Works by Nature Conservancy / Youtube Live
Social media posts notifying educators of Nature Work's free virtual field trip to Coastal Peru taking place live on youtube.